Event technology leader Events.com announced today that it has secured a capital commitment of $100 million in the form of a Share Subscription Facility (SSF) from Gem Global Yield LLC SCS (GGY).
The SSF will accelerate the company’s growth strategy via acquisitions, partnerships, and organic initiatives. Under this tailored agreement, Events.com will have the ability to draw down up to $100M following an equity exchange listing.
Events.com recently acquired several companies, including the world’s leading artificial intelligence and machine-learning event discovery company, an event sponsorship technology company, and a large industry-leading ticketing company. These acquisitions set a course for expansion and a major launch in 2023. The company will also announce a fourth acquisition soon and is looking to acquire additional companies.
“We are delighted that GEM has committed $100 million to Events.com,” said Mitch Thrower, Co-founder and CEO of Events.com. “GEM’s financing is a proven catalyst for the companies who are fortunate to partner with them. In addition to this financing, two major trends are converging in our favor: first, the massive recovery of the event sector as the world gets back together, and second, the continued growth of the experience economy. People increasingly value experiences above purchases. We’re here to help people experience the most meaningful moments of their lives with the best technology available.”
“We are proud of what we have accomplished, especially during the past few years,” said Stephen Partridge, President, and Co-founder of Events.com. “During the most challenging times for the event industry, Events.com has supported its clients, protected participants, and has continued to achieve major product enhancements, including the successful integration of several acquisitions. This funding from GEM will help further our growth as we prepare to scale and continue to lead the industry forward. The accelerated launch of the Events.com platform and the unfolding of the Events.com story will redefine our sector, for this, we are both grateful and proud.”
