Strategic acquisition enhances Journey Value Management Platform with advanced natural language understanding and experience analytics.
Cemantica, the leading SaaS provider of AI-driven Journey Value Management Platforms, today announced its acquisition of Luminoso, the cutting-edge natural language and experience analytics technology business. Headquartered in Boston, USA, Luminoso is an analyst recognized AI leader with customers across the globe.
This strategic move adds advanced AI insights into the Cemantica Platform for understanding, optimizing and delivering exceptional customer experiences.
Elevating Customer Experience Management to new heights
Cemantica’s recently launched its Journey Value Management Platform (JVMP) which has transformed how organizations approach customer experience by integrating journey design, orchestration, data insights, engagement and value measurement into a single platform powered by conversational and agentic AI through its Alex AI Pro solution. The JVMP platform delivers the industry’s first true 360-degree view of customer behavior with real-time, automated response capabilities and analytics.
Seamless integration delivers enhanced insights
Luminoso’s advanced AI will be fully integrated into JVMP as part of the “Journey Insights Hub” Booster, enabling organizations to aggregate operational, transactional and behavioral data from multiple information systems – including CRM, ERP, ticketing, email, social networks, website and many more platforms – to deliver contextualized insights at the click of a button.
“We’re thrilled to unite two complementary solutions that share a common mission: helping organizations deliver measurably better customer outcomes,” said Eytan Hattem, CEO of Cemantica. “Luminoso’s advanced technology will enable our clients to gain deeper customer insights in a remarkably simple and effective manner.”
Mark Zides, CEO of Luminoso, added: “Both Cemantica and Luminoso have built exceptional technology and cultivated strong customer relationships. Together, we’ll accelerate value delivery for our clients, who are already excited about this opportunity to grow and scale their Customer Experience capabilities.”
In addition to the integrated solution, Cemantica will continue to offer Luminoso’s capabilities as a standalone solution for organizations seeking targeted natural language understanding capabilities.
