ESPN and Caffeine Launch New X Games Interactive Online Experience

By Amy Phillips
ESPN MediaZone
January 24, 2019

ESPN and Caffeine, a social broadcasting platform for live gaming and sports, announced today that portions of the X Games Aspen 2019 will be available on the Caffeine platform, giving fans a new way to connect online and experience the event together.

Around ten hours of X Games Aspen content will be available on an X Games-branded channelon Caffeine for users to watch with friends. With Caffeine users can also host their own interactive streams featuring X Games content – a main differentiator of the platform.

Additionally, users will be able to watch and chat during shows on Caffeine hosted by accomplished athletes including Olympic gold medalist and five-time X Games gold medalist Maddie Bowman, Olympic bronze medalist and four-time X Games medalist Brita Sigourney, and Olympic bronze medalist and four-time X Games medalist Scotty Lago.

“Working with companies like Caffeine provides the X Games exposure to potentially new audiences while giving X Game fans another innovative way to experience the event,” said Tim Reed, VP of the X Games. “Caffeine’s mission to bring fans together complements our company mission to serve sports fans, anytime, anywhere.”

Added Ben Keighran, CEO of Caffeine: “Live sports have long brought friends and fans together, whether at events or while watching at home. By bringing the X Games Aspen to Caffeine, ESPN is making it possible for sports fans and friends to cheer on and chat with their favorite athletes while watching them online.”

The content available through Caffeine will also be available on X Games social platforms, including Facebook, Twitter and YouTube channels. Schedule follows:

Thurs. Jan 24 1 p.m. ET Special Olympics Unified Snowboarding
    Men’s Ski Slopestyle Elimination
    Men’s Snowboard Big Air Elimination
  7:30 p.m. ET Women’s Ski SuperPipe
Fri. Jan 25 12 pm. ET Women’s Ski Slopestyle
    Men’s Ski Big Air Elimination
    Men’s Snowboard Slopestyle Elimination
  7 p.m. ET Snowmobile Freestyle
  9 p.m. ET  Women’s Ski Big Air
Sat. Jan 26 8:30 p.m. ET  Snowboard Knuckle Huck
Sun. Jan 27 7 p.m. ET Harley-Davidson Snow Hill Climb
     

 

 

 

 

 

 

 

 

 

 

Caffeine is a part of The Walt Disney Company’s Accelerator program, which connects select companies from around the world with the creativity, imagination and expertise of Disney and provides them with unique access to Disney’s leadership team, mentorship, and support. This X Games collaboration is a product of the Accelerator program.

X Games Aspen 2019

X Games Aspen 2019 will feature 15.5 hours of extensive coverage and live content distributed on ESPN, ABC and the ESPN App from January 24 – 27. In addition, all 15.5 hours of live content, plus exclusive competitions, musical performances and X Games Extra shows will be streamed on the @XGames YouTube, Facebook and Twitter pages. Extensive coverage will also feature across ESPN digital and social platforms, including XGames.com, the X Games Aspen App, and X Games on Twitter, Facebook, Instagram, Snapchat and more.

The World of X Games features a variety of X Games and athlete-focused content. For the most updated schedule and information on World of X Games, go to www.xgames.com. Check local listings for additional details.

Caffeine

Caffeine is a new kind of broadcast company. Its mission is to build the leading product and community for social broadcasting. Caffeine is backed by $146M in three rounds of funding led by 21st Century Fox, Andreessen Horowitz, and Greylock Partners. For more information, visit www.caffeine.tv.

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