News - Coverage
By Jenna Wortham & Claire Cain Miller
April 28, 2013
What if the next big thing in tech does not arrive on your smartphone or in the cloud? What if it lands on your plate?
News - Coverage
By Erik Matuszewski
April 12, 2013
Joe De Sena’s ultimate goal is to have a Spartan Race included in the Olympics. For now, the Queens native who founded the obstacle racing series is happy to have the sport at New York’s Citi Field.
News - Coverage
By Devindra Hardawar
April 12, 2013
What if your smartphone was actually smart enough to know the exact product you’re standing in front of in a store, without any help from your part? Or what if it could automatically receive offers related to what you’re watching on TV?
News - Coverage
April 3, 2013
Nic + Zoe Featured On The Today Show
News - Coverage
Posted by Robyn O'Brien
March 22, 2013
It’s not every day you see Tom Brady peg the Easter Bunny in the head with a football, but that’s what happened this week when the Easter Bunny launched his “Apology Tour.”
News - Coverage
By Dean Takahashi
March 21, 2013
MediaSpike brings product placement — like the branded soda cans you see in movies — into social and mobile games. And the company is making considerable headway on its mission.
News - Announcements
By Chris Smith
March 21, 2013
Spartan Race is featured in Forbes: Sport Names You Need To Know In 2013.
News - Coverage
Nick Schwartz
March 19, 2013
It's not every day you see one of the best quarterbacks in the NFL tossing the pigskin to a holiday mascot, but that day is today. Tom Brady pegged the Easter bunny with a football as part of an ad for UNREAL, a Boston candy company, resulting in what may be the best holiday advertisement of our time. Brady also took time to teach the bunny how to successfully celebrate a touchdown throw, which Peter Cottontail struggles with.
News - Press Release
March 19, 2013
Easter Bunny Apologizes for the Candy He's Been Putting in Baskets and Admits He Never Read the Labels; Invites Everyone to Join Movement to Unjunk Candy
News - Coverage
By: Brian A. Shactman, Jessica Golden
March 4, 2013
Run for miles. Jump over fire. Crawl under barbed wire. Get pummeled in what's called a Gladiator Arena.
And you pay more than $100 to do it.
Welcome to the Spartan Race and the world of obstacle racing, one of the fastest growing sports — and businesses — in the United States.